About
Australian-owned and based in Sydney since 1988, we bring together the right people, insight, data, technology and processes for organisations from mid-market to global enterprise, and for not-for-profits.
Who we are
Every consultancy will tell you they extend your team. Most of them are selling you bodies and hoping for the best.
That experience isn’t just depth - it’s trust. When we walk into your business, we’re not learning on your budget. We’re applying what we’ve already tested, refined, and proven somewhere else.
That’s not capacity. That’s advantage.
And it’s not something you can recruit.
Proof
Much of our work happens behind the scenes, helping organisations solve complex data challenges, strengthen their capabilities and achieve meaningful outcomes.
We respect the confidentiality of our client relationships, so some names have been withheld. These examples offer a glimpse into the work we do and the long-term partnerships we build.
B2B events and exhibitions
What was in the way
Event management and engagement challenges across B2B events.
What we did together
Data solutions that helped transform the event experience.
“The team’s attitude sets them apart from others I’ve worked with. The positive, can-do mindset that is driven to solve problems has propelled our business objectives beyond expectations. I highly recommend you work with Daniel and his team.”
An Australian home builder
Started as reporting support, expanded into full data strategy and identity resolution across six disconnected systems.
A national charity
Started as campaign support, expanded into cross-divisional data strategy connecting fundraising, retail, community services, and supporter engagement.
A global software company
Started as pipeline data, became a five-year engagement building and maintaining enterprise-grade pipeline infrastructure.
A global financial services company
Brought in to extend internal capability, delivering specialist data and analytics support that the internal team couldn’t resource at pace.
In their words
“The pre-service and support offered by Daniel was very professional. Alonso was the technician who worked onsite at Revenue NSW. His work was of a very high standard and was very knowledgeable in respect to RedPoint.”
“The process was really clear, easy and straightforward. Your help was really timely as well.”
“Marketsoft offers excellent quality service, the team provide extremely prompt service & timely delivery. The team always attempt to work within our processes and client pricing which allows us a win/win situation with our clients and our business.”
“It has been really a great experience working with you guys. I want to thank you for all your assistance and also for the way you guys always address concerns/questions we’ve had in relation to our operation which actually made the work easier for us…”
More about us
From data and direct marketing in 1988 to AI, privacy and organisational change today.
Our five values, in our own words, and the three stages most of our work moves through.
The team you’d work with, from leadership to delivery, data and technology.
The industry bodies, schemes and partners we work with.
No pressure. No obligation. Just a practical conversation.
Or call +61 2 9432 7400
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