MARKETSOFT SERVICES EST. 1988
We help businesses make the most of their data assets, and execute on it through effective (and practical!) marketing. We've been doing it in the Asia Pacific market since 1988 and reckon we've learnt a little bit about data-driven marketing along the way.
MAKE YOUR CUSTOMER DATA WORK
All of our services are designed with one thing in mind – to ensure great customer relationships are grown through equally great use of data. The Marketsoft Services Team can help you to manage and maintain a conformed view of your customers; generating insights and intelligence through machine learning and AI. We execute effective marketing through orchestrated automation.
The underpinning layer of our capability stack. Data management services, frameworks, and skillsets required to produce and maintain conformed quality data in a governed environment.
We use data science and visualisation to make attribution a clear, accessible, and accurate mechanism driving continual improvement.
Our marketing automation framework is underpinned by effective customer data management, machine learning, and a data-driven understanding of the customer journey.