by Michael Mocatta | Apr 3, 2025 | Data, Data Governance, Data Privacy, Donor Care, Donor protection, donor-first data, Fundraising, NFP, Not-for-profit, Privacy
For a sector built on doing good, Australia’s not-for-profits now face a confronting reality: doing good is getting harder. With more than 60,000 registered charities all vying for limited funding, attention, and impact, the space has become increasingly crowded—and...
by Joel Nicholson | Oct 10, 2024 | Data, Data Management, Data Privacy, Donor Care, Donor protection, donor-first data, Fundraising, NFP, Not-for-profit, Privacy
Australia’s Privacy Commissioner Carly Kind has delivered a stark warning to businesses and not-for-profits (NFPs) alike, reported in a recent article on Mi3: the current approach to data privacy is about to change dramatically. In a recent interview, Kind outlined...
by Joel Nicholson | Sep 18, 2024 | Data Governance, Data Privacy, Digital Marketing, Donor Care, Donor protection, donor-first data, Fundraising, NFP, Not-for-profit, Privacy
At the recent F&P Forum in Sydney, where I had the honour of speaking, a powerful moment occurred—one that made clear just how urgent the data protection conversation has become for the not-for-profit (NFP) sector. When we asked the audience how many had...
by Alison Feuerstein | Jan 13, 2024 | Brand development, Business advice, CRM, Customer Relationships, customer-first data, Data, Data Governance, Data Management, Data Privacy, Digital Marketing, Online marketing, Privacy
In today’s rapidly evolving B2B landscape, the key to success lies in nurturing and maintaining strong customer relationships. At Marketsoft, we’ve been pioneers in the field of data and customer data platforms (CDPs) since 1988. We understand the critical...
by Alison Feuerstein | Oct 12, 2023 | CRM, Customer Relationships, customer-first data, Data, Donor Care, Donor protection, donor-first data, Fundraising, NFP, Not-for-profit, Privacy
At Marketsoft, we understand that not-for-profit (NFP) organisations play a critical role in society. Your mission-driven efforts depend on efficient operations, effective donor management, and seamless communication. One significant aspect of achieving these goals is...
by Alison Feuerstein | Oct 10, 2023 | CRM, customer-first data, Data, Data Management, Digital Marketing, Donor Care, Donor protection, donor-first data, Fundraising, NFP, Not-for-profit, Privacy, Uncategorized
In the realm of women’s healthcare and philanthropy, The Royal Hospital for Women Foundation played a pivotal role in improving the lifelong well-being of women and newborns. Their journey took a significant turn when they partnered with Marketsoft to address a...
