Data that makes immediate sense to the people that matter.
The art of data visualisation is not a new one; for hundreds of years artists have described deep concepts using the power of imagery. What has changed in the modern era is the decisions allowed to be data-driven in the first place, the sheer weight of data available to underpin them, and the tools we have available to transform it into unique representations.
We work with businesses to design, develop, and deploy data visualisation born from a consistent (and persistent) view of their data. In organisations where visualisation is a new concept we work iteratively to highlight insights from data quickly, in the knowledge that true long-term adoption is only gained through the provision of unique information.
Effective visualisation often creates more questions than it answers - a good measure of success - and so the ability to respond quickly and provide continual value is critical. As is the case with all things data, a one-size-fits-all approach rarely works, and so we apply our agile methodology to iteratively deliver visualisations to the business.
Years of experience in visualisation design
Best-of-breed visualisation tools and platforms
Distributed or Self-Serve
Iterative development and continual improvement
Not all visualisations are equal. We take a design-led approach to ensure the reports and dashboards we generate creatively represent the data that underpins them. This requires a combination of technical and artistic skillsets not always present in a typical BI team.
With our unique approach to visualisation we'll help identify insights quickly and publish them in a manner that's impactful. Speak to us to today about how we can transform your data assets into creative, actionable visualisations.
The team at Marketsoft know their stuff. Their passion about ‘everything data’ combined with their understanding of direct marketing and genuine desire to help businesses to increase both the accountability and effectiveness of their campaigns, means that they’re a real asset to have on-board. I highly recommend their services.
Rocket Science Strategic Services
I have always found the Marketsoft team extremely professional, reliable, friendly, knowledgeable and trustworthy. Not only do they offer great service and advice with excellent turn-around times, their prices are unbeatable. For any work involving data processing and database marketing they are one of the best in the marketplace (if not the best).
Working with Marketsoft has been a great experience.
I can always rely on Marketsoft to manage the job with zero hiccups and full customer service and solutions (if required). Thank you!
Prompt response times and service.
Daniel was extremely friendly and helpful, and knew exactly what we needed!
Great service and project was completed on-time and on-brief. Thank you!
Good communications, fast turnaround with work and was able to fix issue with email data issue immediately.
Exceptional service, clear and quick responses. A proactive response to overcoming any issues and a friendly approach to go with it. Could not recommend highly enough.
Very responsive and always helpful.
Marketsoft believe in the power of people. Data, technology, and process are important, but without trust between a working group everything fails. We'd love the chance to talk to you and show you why people-driven marketing technology is so special.