Finding the time, expertise, and technology to provide even the simplest of reporting is sometimes a challenge. Our services aim to provide reporting that is fast, effective, and served in a manner that is most consumable across your organisation.
Basic reporting is the means so many organisations use to tell a story, though so few are effective in doing so.
Reporting requires several disciplines to be done well: a mastery of data, a shared language with the business, and a focus on creative design. Reports need to be easily shared to the people who matter, and updated outside of manual process. Marketsoft provides a range of data-driven reporting services, utilising a selection of best-practice tools.
Fast & Effective
We believe that effective communication is the key to successful business, and reporting should underpin this sentiment. Reporting should be written appropriate to the intended audience, and distributed (or published) in a way that encourages consumption.
We are oriented on achieving long-term effective reporting through continuous improvement, and engagement with the business. Reporting often fails over a medium-term because outcomes reported either become misaligned with business priorities; a direct result of reports not being forced to evolve and remain relevant.
Our reporting methodology inherits the principles of our overall agile framework, with some clear phases of development. First, we ensure requirements are gathered from the reporting's "customers", forming delivery "stories".
We also seek to understand the constraints in which reporting must exist, such as existing reports requiring change management, system constraints which might affect data access, and environmental factors such as planned changes to objectives, metrics, or priorities.
Report development then follows a typical agile delivery method, with reports released and iteratively developed in rapid fashion. Reporting naturally requires this cyclical method because if effective, one set of reporting will draw out another set of questions requiring yet more reporting answers.
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Let us help you get your business online and grow it with passion
Let us show you the power of data-driven reporting while allowing your existing resources to do what they do best.
The team at Marketsoft know their stuff. Their passion about ‘everything data’ combined with their understanding of direct marketing and genuine desire to help businesses to increase both the accountability and effectiveness of their campaigns, means that they’re a real asset to have on-board. I highly recommend their services.
Rocket Science Strategic Services
I have always found the Marketsoft team extremely professional, reliable, friendly, knowledgeable and trustworthy. Not only do they offer great service and advice with excellent turn-around times, their prices are unbeatable. For any work involving data processing and database marketing they are one of the best in the marketplace (if not the best).
Great service and project was completed on-time and on-brief. Thank you!
I can always rely on Marketsoft to manage the job with zero hiccups and full customer service and solutions (if required). Thank you!
Daniel was extremely friendly and helpful, and knew exactly what we needed!
Exceptional service, clear and quick responses. A proactive response to overcoming any issues and a friendly approach to go with it. Could not recommend highly enough.
Working with Marketsoft has been a great experience.
Very responsive and always helpful.
Good communications, fast turnaround with work and was able to fix issue with email data issue immediately.
Marketsoft believe in the power of people. Data, technology, and process are important, but without trust between a working group everything fails. We'd love the chance to talk to you and show you why people-driven marketing technology is so special.